Natalie taylor hero 2.png
 

Your membership is my business.

I help membership-driven companies find their unique path to growth.

Whether your membership is your sole offer or one of a few, I will work with you to create a plan to grow your paid subscriber-base, make delivery feel seamless, and enhance profitability at every step.

You’re at stage of growth where you’re asking different questions — but you’re tired of the same uninspired answers.

  • “How do I launch my membership?” becomes… how can we optimize and evolve our promotions to make them more sustainable (and profitable) as the business matures?

  • “What’s the best sales strategy?” turns into… how can we get clearer on what’s driving our revenue — so we can do more of what works and eliminate what doesn’t?

  • “How can I get a foothold in a crowded market?” isn’t your concern… but maintaining your position as a market leader and improving your results year on year is.

About natalie taylor.png

I’m Natalie Taylor.

If you want to grow revenue for your online membership without adding unnecessary complexity, let’s talk.

As a growth consultant for membership-driven companies, I’ll help you dial in your sales efforts and get more from your promotions — whether your model is evergreen, live launching, or a combination of both.

Memberships come with unique challenges (and many moving pieces) that can’t be solved by simply “adding more”.

It’s my role to help you focus on your best opportunities for growth while also ensuring your membership is fully supportive of your goals — for how you want to work, the impact you want to have, and what truly lights you up.

Here’s how we can work together:

GET MORE MEMBERS

Work with me in a fast-paced, Mini-VIP Day format to position your membership for more sales in your next promotion or launch.

MAKE IT SUSTAINABLE

In 90 days, we’ll take your membership from draining to energizing — while members get better results and stay for longer.

BUILD YOUR LEGACY

High-touch consulting for $1M+ companies with a subscription offer at the heart of what they do. My eyes on every corner of your business.

Starting a membership is one thing, but the reality of running a membership at scale comes with unique challenges.

If you’re looking to iterate and grow while staying true to why you started your membership in the first place, this podcast is for you.

The Podcast:
Membership-Driven Business

Get The Newsletter for Membership People

Memberships aren’t like other offers and they require a different approach. I write 1-2x a week on topics like how to grow your membership sustainably, what’s working for my clients, and how to stay ahead of the curve.

Bottom line: if you have a membership, you want this newsletter!

(If you don’t dig it, just hit unsubscribe anytime.)

  • Sally Haughey, Founder of Wunderled:


    “Working with Natalie has really helped us lean in for growth.     I had ideas about how to do it, but I didn’t know what was really going to work. Swinging from the hip wasn’t working anymore.

    What Natalie brings to our conversations is the full picture. I’m just struggling to get all of my to-do list done, ensure my team is OK, and that everything is in place. She shows me where to focus, and what is a waste of time.

    I am now hyperfocused with my time and energy, and seeing a bigger payback. Our last 2 launches with Natalie saw us get better results with half the work. I also have a better realization of my team behind me, which feels just as valuable as the additional revenue.

    Launching to my list now feels like an act of love, not begging for money. It’s an act of service. In the middle of launching, people respond and thank us for the way we communicate with them.

    Natalie just has this spidey-sense about the market and our audience. She is the person you want when you’re ready to spend less time working on your business, and see more growth. It’s mind-boggling. Less time, more growth.”

  • Patty Palmer, Founder of Deep Space Sparkle:


    “When people ask what happened to make this enrollment period so successful, I tell them about Natalie.     I wish I had hired her sooner.

    I needed someone who could take an objective look at everything, see where I was making assumptions and catch the things I was blind to — the things that my community needed to be hearing from me.

    Natalie created a beautiful, cohesive message… it led people down a path that made sense. This allowed me to do what I do best, which is talking to the community and promoting our membership during enrollment week.

    This year, we doubled our enrollment and I believe it was because we hired Natalie. I felt that we were speaking so clearly to our customers’ problems, their objections, and how the membership was going to help them with everything they need.

    Natalie treated my customers beautifully and spoke their words with honesty and grace. She was professional and communicative through the entire project. I never doubted that my investment was going to the best place possible for my myself and the members.”